Art You Can Wear
The Collective Works of Berek
Berek is a women’s novelty brand with an all-encompassing art you can wear collection. Founded by Jack Zyman in 1977, he built Berek with the vision to bring glitz, glamour, and a “little sparkle” to women’s everyday wear. Our collection of shiny and sequinned jackets, embellished sweaters, and the finest embroidered tops have the Berek woman ready to take center stage – at any occasion.
Art you can wear
Jack Zyman started Berek over 40 years ago. His inspiration for "art you can wear" sweaters originated during a trip to remote South American villages where he spotted colorful hand knit sweaters. This quickly became identified as the Berek signature product: “statement” sweaters that enable the wearer to identify herself with a particular theme. At this point Jack had no way of knowing that his vision would acquire a lasting reputation as the originator of the hand knit novelty sweater. BEREK sweaters were introduced in 1977 and immediately generated a “ revolution in the fashion world.” After all of these years, the name Berek continues to be held in the highest esteem among those who know and collect "art you can wear" sweaters.
Berek produces sweater knits, tops, jackets, dresses, handbags, pajamas, t-shirts, shoe bags, spa wraps, velour suits, home furnishing accessories, and more… An outstanding team of specialty designers, headed by Jill Rogers, designs the products. The design team travels to Europe and other parts of the world for new ideas. They combine various yarns, 3D embellishments, hand embroidery, and labor-intensive beadwork to keep Berek at the forefront of the industry. The designs tell stories through the themes they explore. Each artistic motif is expressed through the prism of an individual designer’s life experience incorporating popular trends.